{"id":15122,"date":"2020-03-13T17:12:00","date_gmt":"2020-03-13T21:12:00","guid":{"rendered":"https:\/\/www.3playmedia.com\/blog\/how-optimize-long-form-video-transcripts\/"},"modified":"2025-08-11T15:57:49","modified_gmt":"2025-08-11T15:57:49","slug":"how-optimize-long-form-video-transcripts","status":"publish","type":"post","link":"https:\/\/www.3playmedia.com\/blog\/how-optimize-long-form-video-transcripts\/","title":{"rendered":"How to Optimize Long-Form Video Transcripts for SEO: The Wrong Way and the Right Way"},"content":{"rendered":"\n<div class=\"wp-block-group is-style-dark alignfull p-post-header has-global-padding is-content-justification-center is-layout-constrained wp-block-group-is-layout-constrained has-background is-style-dark--1\" style=\"padding-top:var(--wp--preset--spacing--50);padding-bottom:var(--wp--preset--spacing--60);background-image:url(&#039;\/wp-content\/themes\/core\/assets\/media\/backgrounds\/hero-wave-blog.svg&#039;);background-position:50% 50%;background-size:cover;\">\n\t<div class=\"wp-block-group aligngrid has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n\t\t<div class=\"wp-block-buttons aligngrid is-layout-flex wp-block-buttons-is-layout-flex\">\n\t\t\t<div class=\"wp-block-button is-style-ghost is-style-reversed is-style-ghost--2\"><a class=\"wp-block-button__link wp-element-button\" href=\"\/blog\">Blog<\/a><\/div>\n\t\t\t<\/div>\n\t\t\n\n\t\t\n\t\t<hr class=\"wp-block-separator has-alpha-channel-opacity aligngrid\" style=\"margin-top:var(--wp--preset--spacing--20);margin-bottom:0\"\/>\n\t\t\n\n\t\t\n\t\t<div class=\"wp-block-columns are-vertically-aligned-center aligngrid is-layout-flex wp-container-core-columns-is-layout-008400e6 wp-block-columns-is-layout-flex\" style=\"margin-top:var(--wp--preset--spacing--60);margin-bottom:0\">\n\t\t\t<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\"><div style=\"padding-bottom:0;padding-top:0;\" class=\"is-style-category wp-block-tribe-terms\"><ul class=\"wp-block-tribe-terms__list\"><li class=\"wp-block-tribe-terms__term\"><span class=\"wp-block-tribe-terms__link t-category\">Captioning<\/span><\/li><\/ul><\/div>\n\n\t\t\t\t<h1 style=\"margin-top:var(--wp--preset--spacing--30);margin-bottom:0;\" class=\"alignwide wp-block-post-title\">How to Optimize Long-Form Video Transcripts for SEO: The Wrong Way and the Right Way<\/h1>\n\n\t\t\t\t\n\t\t\t\t<div class=\"wp-block-group is-nowrap is-layout-flex wp-container-core-group-is-layout-9116416d wp-block-group-is-layout-flex\" style=\"margin-top:var(--wp--preset--spacing--30)\"><div class=\"has-text-align-left wp-block-post-author-name\"><a href=\"https:\/\/www.3playmedia.com\/blog\/author\/elisa\/\" target=\"_self\" class=\"wp-block-post-author-name__link\">Elisa Lewis<\/a><\/div>\n\n\t\t\t\t\t\n\t\t\t\t\t<p>\u2022<\/p>\n\t\t\t\t\t\n\n\t\t\t\t\t<div class=\"has-text-align-left wp-block-post-date has-10-font-size\"><time datetime=\"2020-03-13T17:12:00+00:00\">March 13, 2020<\/time><\/div><\/div>\n\t\t\t\t\n\n\t\t\t\t<\/div>\n\t\t\t\n\n\t\t\t\n\t\t\t<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\"><figure class=\"alignfull alignfull wp-block-post-featured-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1600\" height=\"1600\" src=\"https:\/\/www.3playmedia.com\/wp-content\/uploads\/.\/shutterstock_1512027275.jpg\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"\" style=\"border-radius:1rem;object-fit:cover;\" srcset=\"https:\/\/www.3playmedia.com\/wp-content\/uploads\/shutterstock_1512027275.jpg 1600w, https:\/\/www.3playmedia.com\/wp-content\/uploads\/shutterstock_1512027275-300x300.jpg 300w, https:\/\/www.3playmedia.com\/wp-content\/uploads\/shutterstock_1512027275-1024x1024.jpg 1024w, https:\/\/www.3playmedia.com\/wp-content\/uploads\/shutterstock_1512027275-150x150.jpg 150w, https:\/\/www.3playmedia.com\/wp-content\/uploads\/shutterstock_1512027275-768x768.jpg 768w, https:\/\/www.3playmedia.com\/wp-content\/uploads\/shutterstock_1512027275-1536x1536.jpg 1536w, https:\/\/www.3playmedia.com\/wp-content\/uploads\/shutterstock_1512027275-376x376.jpg 376w, https:\/\/www.3playmedia.com\/wp-content\/uploads\/shutterstock_1512027275-650x650.jpg 650w\" sizes=\"auto, (max-width: 1600px) 100vw, 1600px\" \/><\/figure><\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n\n\n\n                                                <p>Time and again, online video publishers hear about the benefits of short-form video &#8211; simple and fun, yet engaging. When video moved online we favored this bite-size format for multiple reasons. Slow bandwidths made it easier to watch shorter videos. Also, from a production standpoint, marketers, media, and businesses were less intimidated by short-form video. After all, it\u2019s far less scary to wade in the shallow end of the video content pool than dive in deep.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-19817 alignright\" src=\"https:\/\/www.3playmedia.com\/wp-content\/uploads\/shutterstock_1432586036-300x255.jpeg\" alt=\"woman sits down while using her smartphone\" width=\"300\" height=\"255\" srcset=\"https:\/\/www.3playmedia.com\/wp-content\/uploads\/shutterstock_1432586036-300x255.jpeg 300w, https:\/\/www.3playmedia.com\/wp-content\/uploads\/shutterstock_1432586036-600x509.jpeg 600w, https:\/\/www.3playmedia.com\/wp-content\/uploads\/shutterstock_1432586036-768x652.jpeg 768w, https:\/\/www.3playmedia.com\/wp-content\/uploads\/shutterstock_1432586036-1536x1303.jpeg 1536w, https:\/\/www.3playmedia.com\/wp-content\/uploads\/shutterstock_1432586036-1400x1188.jpeg 1400w, https:\/\/www.3playmedia.com\/wp-content\/uploads\/shutterstock_1432586036-585x496.jpeg 585w, https:\/\/www.3playmedia.com\/wp-content\/uploads\/shutterstock_1432586036-825x700.jpeg 825w, https:\/\/www.3playmedia.com\/wp-content\/uploads\/shutterstock_1432586036-177x150.jpeg 177w, https:\/\/www.3playmedia.com\/wp-content\/uploads\/shutterstock_1432586036-88x75.jpeg 88w, https:\/\/www.3playmedia.com\/wp-content\/uploads\/shutterstock_1432586036-174x148.jpeg 174w, https:\/\/www.3playmedia.com\/wp-content\/uploads\/shutterstock_1432586036.jpeg 1600w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/p>\n<p>For our purposes, anything over 5 minutes is a long-form video. It&#8217;s a commitment to watch to completion. Long-form videos, like a webinar, TV show, or recorded event, provide viewers with more in-depth information, adds layers to our stories and are a medium that audiences react to. Recognizing this, advertising dollars have followed. Long-form videos can be quite lucrative with <a href=\"http:\/\/www.emarketer.com\/Article\/Longer-Online-Videos-See-More-Ads-Higher-Completion-Rates\/1009676\">nine out of ten video ads completed<\/a>.\u00a0<span lang=\"EN\" xml:lang=\"EN\">According to a recent <\/span><a href=\"https:\/\/marketingland.com\/forrester-report-video-ad-spending-expected-to-hit-103b-in-2023-246876\" target=\"_blank\" rel=\"noopener noreferrer\">Forrester report<\/a>,<span lang=\"EN\" xml:lang=\"EN\"> video advertising budgets are expected to hit $102.8 billion by the year 2023.<\/span><\/p>\n<p>Advertising, content, messaging: these are all considerations for online video. However, determining how online video will be found sometimes gets lost in the details. Numerous online marketing sites speak about SEO and video, and they might even briefly touch on the benefits of transcripts. Rarely, however, do these sites pilot the best way to position your transcripts for maximum impact. In our previous blog, <a href=\"https:\/\/www.3playmedia.com\/2013\/03\/06\/video-seo-series-5-seo-strategies-publishing-short-form-video-transcripts-captions\/\">5 Ways to Utilize Video Transcripts for Short-Form Videos<\/a>, we outlined several different methods and gave you a glimpse into emerging standards with schema.org and HTML5. As video SEO evolves and strategies still develop, methods need to be customized for differing situations. In this post, we take you through the best means for publishing your valuable long-form video transcripts to lift SEO.<\/p>\n<p style=\"text-align: center;\"><span class=\"su-highlight\" style=\"background:#DEEFF5;color:#000000\">&nbsp;<a href=\"https:\/\/go.3playmedia.com\/wp-seo\" target=\"_blank\" rel=\"noopener noreferrer\">Transforming Video SEO with Transcripts &amp; Captions\u00a0\u27a1\ufe0f<\/a>&nbsp;<\/span>\n<h2><strong>How NOT to Place Your Video Transcript<\/strong><\/h2>\n<h5>Avoid placing transcript on the same page as the video<\/h5>\n<p>One reason to avoid placing an entire long-form transcript on a video page is that Google is likely to classify your page as a text page rather than a video page. A video page has the advantage of being displayed as a rich snippet with a thumbnail in search results, which drastically increases click-through rates.<\/p>\n<p>Another reason is that a full transcript can slow the page load time, which is a critical new factor in Google\u2019s algorithm. <a href=\"https:\/\/www.wsj.com\/articles\/google-search-ramps-up-penalties-for-slow-annoying-websites-11628614350\">Search engines penalize slow loading pages<\/a> because they create a bad user experience. Many video producers look to SEOMoz for advice. Their popular \u201c<a href=\"http:\/\/www.seomoz.org\/blog\/category\/whiteboard-friday\">Whiteboard Friday<\/a>\u201d places the full transcript on the page. Keep in mind however, these are short-form videos, often no more than 7 minutes in duration. Furthermore, while having some supporting text on the page is important for video SEO, a large amount of text dilutes the focus and potency of your keyword strategy. There\u2019s a better way to keep your keyword strategy intact, which we will elaborate on soon.<\/p>\n<h5>Don\u2019t use &lt;noscript&gt; tags<\/h5>\n<p>In a previous blog on short-form video transcripts, we described how to use &lt;noscript&gt; tags to publish a video transcript in combination with JavaScript interactive transcript plugins. For a long-form video, however, placing the full transcript between &lt;noscript&gt; tags increases the load time of a page. And as previously stated, Google rewards speedy page loads because they improve user experience. For this reason, we don&#8217;t recommend using the &lt;noscript&gt; tag approach for long-form videos.<\/p>\n<h2><strong>Why a Long-Form Video Transcript Should Be Placed on Separate Pages<\/strong><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\" wp-image-19819 alignright\" src=\"https:\/\/www.3playmedia.com\/wp-content\/uploads\/Screen-Shot-2020-03-13-at-4.55.55-PM-173x300.jpg\" alt=\"woman watches video on her phone and shares it with social network\" width=\"129\" height=\"224\" srcset=\"https:\/\/www.3playmedia.com\/wp-content\/uploads\/Screen-Shot-2020-03-13-at-4.55.55-PM-173x300.jpg 173w, https:\/\/www.3playmedia.com\/wp-content\/uploads\/Screen-Shot-2020-03-13-at-4.55.55-PM-86x150.jpg 86w, https:\/\/www.3playmedia.com\/wp-content\/uploads\/Screen-Shot-2020-03-13-at-4.55.55-PM-43x75.jpg 43w, https:\/\/www.3playmedia.com\/wp-content\/uploads\/Screen-Shot-2020-03-13-at-4.55.55-PM-174x303.jpg 174w, https:\/\/www.3playmedia.com\/wp-content\/uploads\/Screen-Shot-2020-03-13-at-4.55.55-PM.jpg 322w\" sizes=\"auto, (max-width: 129px) 100vw, 129px\" \/><\/p>\n<p>If you have properly set up your <a href=\"https:\/\/www.3playmedia.com\/2013\/02\/28\/video-seo-series-on-page-seo-basics-your-video-keyword-strategy\/\">video landing page<\/a>, site visitors should feel like they&#8217;re in a video environment (i.e. the video is the primary purpose of the page). It&#8217;s important for Google to classify your page as a video page rather than a text page. A video page has the advantage of being displayed as a rich snippet with a thumbnail in search results.<\/p>\n<p>There are two main strategies to get a page classified as a video page. First, the video should be placed prominently at the top of the page. It should be one of the first pieces of content that loads. Also, consider setting up lazy loading to control the order in which content loads on your web page. Second &#8211; this is where transcript placement comes in &#8211; you should limit the amount of non-video content on your page. If you have too much text or images, Google is more likely to classify the page as a text page rather than a video page. For this reason, we recommend placing your long-form video transcript on a separate page. A simple link below your video player (e.g. \u201csee the full transcript\u201d) is desirable not only from a user experience perspective but also because of the way Google interprets the web page. Seeing several thousand words with a video sends the impression that perhaps the video is not the main point of this page, but supplementary. In sum, Google\u2019s perception of your video page can mean the difference between displaying your search engine results as a prominent video thumbnail versus getting lost in the shuffle of text results.<\/p>\n<h2><strong>Why It&#8217;s Important to Paginate Long-Form Video Transcripts<\/strong><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\" wp-image-19818 alignright\" src=\"https:\/\/www.3playmedia.com\/wp-content\/uploads\/shutterstock_1304804104-copy-300x204.jpg\" alt=\"woman watches video on her phone with her cat laying next to her\" width=\"209\" height=\"143\" srcset=\"https:\/\/www.3playmedia.com\/wp-content\/uploads\/shutterstock_1304804104-copy-300x204.jpg 300w, https:\/\/www.3playmedia.com\/wp-content\/uploads\/shutterstock_1304804104-copy-600x407.jpg 600w, https:\/\/www.3playmedia.com\/wp-content\/uploads\/shutterstock_1304804104-copy-768x521.jpg 768w, https:\/\/www.3playmedia.com\/wp-content\/uploads\/shutterstock_1304804104-copy-1400x950.jpg 1400w, https:\/\/www.3playmedia.com\/wp-content\/uploads\/shutterstock_1304804104-copy-585x397.jpg 585w, https:\/\/www.3playmedia.com\/wp-content\/uploads\/shutterstock_1304804104-copy-888x603.jpg 888w, https:\/\/www.3playmedia.com\/wp-content\/uploads\/shutterstock_1304804104-copy-221x150.jpg 221w, https:\/\/www.3playmedia.com\/wp-content\/uploads\/shutterstock_1304804104-copy-110x75.jpg 110w, https:\/\/www.3playmedia.com\/wp-content\/uploads\/shutterstock_1304804104-copy-174x118.jpg 174w, https:\/\/www.3playmedia.com\/wp-content\/uploads\/shutterstock_1304804104-copy.jpg 1423w\" sizes=\"auto, (max-width: 209px) 100vw, 209px\" \/><\/p>\n<p>In SEO, a keyword strategy is important as Google search bots scan your pages to understand exactly what your site is about. As discussed in a previous blog, on-page SEO elements such as your page title, headings and content should all be focused around specific keywords. Google also looks for text links and uses these words to better understand your page as well as the destination page. These links are particularly important when it comes to your internal site structure. This is important to Google because it enhances the user experience, placing related subject matter in groups.<\/p>\n<p>What do keywords have to do with paginated transcripts? Well, when you place a 10,000 word transcript (typical for a 1-hour video) on your video page, you dilute the keyword potency for that page. It is only natural that a long-form video will shift in topics as time progresses and subject matter goes deeper. So while titles and headings might match, your content isn\u2019t as razor-focused as it should be.<\/p>\n<p>Another benefit of paginated transcripts is that they add to the overall site size. When you break up your transcript into highly-targeted pages, you create fresh content, augmenting your site size and domain relevancy, as well as <a href=\"http:\/\/www.seomoz.org\/blog\/whiteboard-friday-domain-trust-authority\">trust and authority<\/a>. Websites with more indexed pages rank higher. For example, a site with 500 pages is regarded as having more authority than a site with only 100 pages for the same keywords.<\/p>\n<h2><strong>How to Paginate Your Video Transcript<\/strong><\/h2>\n<ol>\n<li><strong>Review the transcript for natural keyword breaks:<\/strong> Look for natural shifts in keyword themes. If you have followed an outline when creating your content this should be pretty easy. Create headings throughout your transcript where you notice these breaks, keeping them geared towards your SEO strategy. For webinars and slide show presentations with a voiceover, transcript breaks are often made at each slide.<\/li>\n<li><strong>Place text into separate pages:<\/strong> Try to keep each page under 1,000 words, but don&#8217;t force it. Maintaining keyword focus on each page is more important than word count.<\/li>\n<li><strong>Create titles and headings for each page:<\/strong> Let your previously created headings serve as the basis for building out appropriate on-page SEO elements. It is important to let these keyword themes evolve naturally and not engage in keyword stuffing. There doesn\u2019t have to be only one heading per page either. Utilize H2\u2019s and place several headings throughout the content if there is a switch in subject matter. Try to make the transcript page feel more like a blog article. After all, the blog format is engaging and allows you to scan the page to see what it is about. As visitors go from page to page in a transcript, keep the audience focused.<\/li>\n<li><strong>Promote the video on each transcript page: <\/strong>The call to action on each transcript page should be the video. Prominently place a video thumbnail linking to the video landing page to grab more viewers.<\/li>\n<li><strong>Keep all pages connected: <\/strong>Place page links at the top and bottom of each page similar to this:<br \/>\n<em>&lt; Previous 1 2 3 4 5 6 7 Next &gt;<\/em><\/li>\n<li><strong>Link to relevant content:<\/strong> Secure your video within your site structure by linking to relevant content at the beginning, end, and in the margins of your transcript pages. Suggest related videos, blogs, whitepapers, and other content. Also, link relevant keywords throughout the transcript to other pages on your site, as well as external resources. All of these should be linked with short, <a href=\"https:\/\/www.3playmedia.com\/2013\/03\/07\/video-seo-series-best-practices-linking-your-video-video-transcript\/\">descriptive anchor text<\/a>.<\/li>\n<\/ol>\n<p style=\"text-align: center;\"><a class=\"btn btn-blue-blank\" href=\"https:\/\/go.3playmedia.com\/wp-seo\" target=\"_blank\" rel=\"noopener noreferrer\">Learn How to Implement A Video SEO Strategy \ud83c\udfa5<\/a><\/p>\n<h2><strong>SEO Benefits and Tips for Paginating Video Transcripts<\/strong><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\" wp-image-19820 alignright\" src=\"https:\/\/www.3playmedia.com\/wp-content\/uploads\/shutterstock_1603390837-197x300.jpg\" alt=\"man laughs while watching video\" width=\"137\" height=\"208\" srcset=\"https:\/\/www.3playmedia.com\/wp-content\/uploads\/shutterstock_1603390837-197x300.jpg 197w, https:\/\/www.3playmedia.com\/wp-content\/uploads\/shutterstock_1603390837-394x600.jpg 394w, https:\/\/www.3playmedia.com\/wp-content\/uploads\/shutterstock_1603390837-768x1171.jpg 768w, https:\/\/www.3playmedia.com\/wp-content\/uploads\/shutterstock_1603390837-384x585.jpg 384w, https:\/\/www.3playmedia.com\/wp-content\/uploads\/shutterstock_1603390837-459x700.jpg 459w, https:\/\/www.3playmedia.com\/wp-content\/uploads\/shutterstock_1603390837-98x150.jpg 98w, https:\/\/www.3playmedia.com\/wp-content\/uploads\/shutterstock_1603390837-49x75.jpg 49w, https:\/\/www.3playmedia.com\/wp-content\/uploads\/shutterstock_1603390837-174x265.jpg 174w, https:\/\/www.3playmedia.com\/wp-content\/uploads\/shutterstock_1603390837.jpg 799w\" sizes=\"auto, (max-width: 137px) 100vw, 137px\" \/><\/p>\n<p>In some ways, you can think of SEO as a raffle. By creating numerous pages grouped thematically, you\u2019re more likely to have your number called when someone searches a specific keyword. Also, Google gets the signal that your website is relevant to this subject matter because you have now presented 15 unique pages pertaining to similar or related keywords. This creates more access points and links boosting your <a href=\"https:\/\/www.3playmedia.com\/2013\/03\/07\/video-seo-series-best-practices-linking-your-video-video-transcript\/\">off-page Video SEO<\/a>.<\/p>\n<p>As we discussed in this and other blogs, paginating your <a href=\"https:\/\/www.3playmedia.com\/2013\/03\/01\/video-seo-series-7-key-benefits-web-video-transcriptions-captions\/\">video transcripts results in numerous benefits<\/a>.<\/p>\n<h5>Paginated Transcripts:<\/h5>\n<ul>\n<li>Help Google classify your page as a video page vs. a text page<\/li>\n<li>Maintain your keyword strategy<\/li>\n<li>Increase audience engagement<\/li>\n<li>Create link building opportunities<\/li>\n<li>Improve off-page SEO<\/li>\n<li>Add indexed pages and target additional keywords<\/li>\n<\/ul>\n<h5>Automating Transcript Pagination<\/h5>\n<p>Depending on which CMS you use, it may be possible to automate the pagination of your video transcripts. For example, WordPress has a pagination feature basically built-in but requires a bit of customization to make it work for transcripts.<\/p>\n<h5>Transcript Pages Should Be Included in Your Video Sitemap<\/h5>\n<p>It&#8217;s essential that your newly created transcript pages each have a separate entry in your video sitemap, so they can be properly indexed by search engines. Many CMS&#8217;s have plugins that automatically generate video sitemaps, but double-check that your sitemap generation tool crawls the derivative transcript pages as well.<\/p>\n<h2><strong>Conclusion<\/strong><\/h2>\n<p>Sites utilizing SEO best practices want more traffic, that\u2019s a given. But every good video SEO strategy needs to be tailored to fit factors such as video length, platform, and audience. The benefits of long-form video are significant, with more brands utilizing this medium and technology, putting more viewers in front of computer screens than TV screens. Housing your transcript on separate paginated pages will augment your search presence, keep your audience engaged, and improve user experience. While it may seem like a lot of extra work, paginated transcripts are well worth the effort and amplify the return on your investment in video content.<\/p>\n<hr \/>\n<p><a href=\"https:\/\/go.3playmedia.com\/wp-seo\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-18762 \" src=\"https:\/\/www.3playmedia.com\/wp-content\/uploads\/Blog-Conversion-CTAs-1.png\" alt=\"Download the ebook: Transforming Video SEO with Captions and Transcripts.\" width=\"718\" height=\"375\" srcset=\"https:\/\/www.3playmedia.com\/wp-content\/uploads\/Blog-Conversion-CTAs-1.png 1200w, https:\/\/www.3playmedia.com\/wp-content\/uploads\/Blog-Conversion-CTAs-1-300x157.png 300w, https:\/\/www.3playmedia.com\/wp-content\/uploads\/Blog-Conversion-CTAs-1-768x402.png 768w, https:\/\/www.3playmedia.com\/wp-content\/uploads\/Blog-Conversion-CTAs-1-600x314.png 600w, https:\/\/www.3playmedia.com\/wp-content\/uploads\/Blog-Conversion-CTAs-1-585x306.png 585w, https:\/\/www.3playmedia.com\/wp-content\/uploads\/Blog-Conversion-CTAs-1-888x465.png 888w, https:\/\/www.3playmedia.com\/wp-content\/uploads\/Blog-Conversion-CTAs-1-287x150.png 287w, https:\/\/www.3playmedia.com\/wp-content\/uploads\/Blog-Conversion-CTAs-1-143x75.png 143w, https:\/\/www.3playmedia.com\/wp-content\/uploads\/Blog-Conversion-CTAs-1-174x91.png 174w\" sizes=\"auto, (max-width: 718px) 100vw, 718px\" \/><\/a><\/p>\n\n\n                                                \n                                                <hr class=\"wp-block-separator has-alpha-channel-opacity\" style=\"margin-bottom:0\"\/>\n                                                \n\n                                                \n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-container-core-group-is-layout-6c28011a wp-block-group-is-layout-constrained\" style=\"margin-top:var(--wp--preset--spacing--40);margin-bottom:0;padding-right:0;padding-bottom:0;\">\n\t<p style=\"margin-top:0\">Filed under<\/p>\n\t\n\n<span class=\"wp-block-tribe-terms__empty-msg t-category\">No Tags<\/span><\/div>\n\n\n\n                                                \n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-container-core-group-is-layout-dda23514 wp-block-group-is-layout-constrained\" style=\"margin-top:var(--wp--preset--spacing--40);padding-top:var(--wp--preset--spacing--40);padding-right:0;padding-bottom:var(--wp--preset--spacing--40);\">\n<p style=\"margin-top:0\">About the author<\/p>\n\n\n<div style=\"margin-top:var(--wp--preset--spacing--20);\" class=\"wp-block-post-author\"><div class=\"wp-block-post-author__avatar\"><img alt='' src='https:\/\/secure.gravatar.com\/avatar\/1439da97da9b43d5b48d58116be8bcd72d59d6b10e43e00298f39ab94f88eb5f?s=96&#038;d=mm&#038;r=g' srcset='https:\/\/secure.gravatar.com\/avatar\/1439da97da9b43d5b48d58116be8bcd72d59d6b10e43e00298f39ab94f88eb5f?s=192&#038;d=mm&#038;r=g 2x' class='avatar avatar-96 photo' height='96' width='96' \/><\/div><div class=\"wp-block-post-author__content\"><p class=\"wp-block-post-author__name\"><a href=\"https:\/\/www.3playmedia.com\/blog\/author\/elisa\/\" target=\"_self\">Elisa Lewis<\/a><\/p><p class=\"wp-block-post-author__bio\">Elisa Lewis is a Senior Marketing Manager at 3Play Media, where she leads content and brand strategy. She is passionate about accessibility, storytelling, and building connections through communication.<\/p><\/div><\/div><\/div>\n\n\n\n                                                \n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-container-core-group-is-layout-fe217b39 wp-block-group-is-layout-constrained\">\n<p style=\"margin-bottom:0\">Share this page<\/p>\n\n\n\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-container-core-group-is-layout-fe217b39 wp-block-group-is-layout-constrained\">\n<p><\/p>\n\n\n\n<ul class=\"wp-block-outermost-social-sharing has-normal-icon-size has-icon-color is-style-logos-only is-content-justification-left is-layout-flex wp-container-outermost-social-sharing-is-layout-95ca00fe wp-block-social-sharing-is-layout-flex\" style=\"margin-top:var(--wp--preset--spacing--10)\"><li style=\"color: #767676; \" class=\"outermost-social-sharing-link outermost-social-sharing-link-linkedin has-neutral-90-color wp-block-outermost-social-sharing-link\">\n\t<a href=\"https:\/\/www.linkedin.com\/shareArticle?mini=true&#038;url=https%3A%2F%2Fwww.3playmedia.com%2Fblog%2Fhow-optimize-long-form-video-transcripts%2F&#038;title=How%20to%20Optimize%20Long-Form%20Video%20Transcripts%20for%20SEO%3A%20The%20Wrong%20Way%20and%20the%20Right%20Way\" aria-label=\"Share on LinkedIn\" rel=\"noopener nofollow\" target=\"_blank\" class=\"wp-block-outermost-social-sharing-link-anchor\">\n\t\t<svg width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M19.7,3H4.3C3.582,3,3,3.582,3,4.3v15.4C3,20.418,3.582,21,4.3,21h15.4c0.718,0,1.3-0.582,1.3-1.3V4.3 C21,3.582,20.418,3,19.7,3z M8.339,18.338H5.667v-8.59h2.672V18.338z M7.004,8.574c-0.857,0-1.549-0.694-1.549-1.548 c0-0.855,0.691-1.548,1.549-1.548c0.854,0,1.547,0.694,1.547,1.548C8.551,7.881,7.858,8.574,7.004,8.574z M18.339,18.338h-2.669 v-4.177c0-0.996-0.017-2.278-1.387-2.278c-1.389,0-1.601,1.086-1.601,2.206v4.249h-2.667v-8.59h2.559v1.174h0.037 c0.356-0.675,1.227-1.387,2.526-1.387c2.703,0,3.203,1.779,3.203,4.092V18.338z\"><\/path><\/svg>\t\t<span class=\"wp-block-outermost-social-sharing-link-label screen-reader-text\">\n\t\t\tShare on LinkedIn\t\t<\/span>\n\t<\/a>\n<\/li>\n\n\n<li style=\"color: #767676; \" class=\"outermost-social-sharing-link outermost-social-sharing-link-x has-neutral-90-color wp-block-outermost-social-sharing-link\">\n\t<a href=\"https:\/\/x.com\/share?url=https%3A%2F%2Fwww.3playmedia.com%2Fblog%2Fhow-optimize-long-form-video-transcripts%2F&#038;text=How%20to%20Optimize%20Long-Form%20Video%20Transcripts%20for%20SEO%3A%20The%20Wrong%20Way%20and%20the%20Right%20Way\" aria-label=\"Share on X\" rel=\"noopener nofollow\" target=\"_blank\" class=\"wp-block-outermost-social-sharing-link-anchor\">\n\t\t<svg width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M13.982 10.622 20.54 3h-1.554l-5.693 6.618L8.745 3H3.5l6.876 10.007L3.5 21h1.554l6.012-6.989L15.868 21h5.245l-7.131-10.378Zm-2.128 2.474-.697-.997-5.543-7.93H8l4.474 6.4.697.996 5.815 8.318h-2.387l-4.745-6.787Z\"><\/path><\/svg>\t\t<span class=\"wp-block-outermost-social-sharing-link-label screen-reader-text\">\n\t\t\tShare on X\t\t<\/span>\n\t<\/a>\n<\/li>\n\n\n<li style=\"color: #767676; \" class=\"outermost-social-sharing-link outermost-social-sharing-link-telegram has-neutral-90-color wp-block-outermost-social-sharing-link\">\n\t<a href=\"https:\/\/telegram.me\/share\/url?url=https%3A%2F%2Fwww.3playmedia.com%2Fblog%2Fhow-optimize-long-form-video-transcripts%2F&#038;text=How%20to%20Optimize%20Long-Form%20Video%20Transcripts%20for%20SEO%3A%20The%20Wrong%20Way%20and%20the%20Right%20Way\" aria-label=\"Share on Telegram\" rel=\"noopener nofollow\" target=\"_blank\" class=\"wp-block-outermost-social-sharing-link-anchor\">\n\t\t<svg width=\"24\" height=\"24\" viewBox=\"0 0 128 128\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M28.97 63.324c18.657-8.128 31.098-13.487 37.323-16.076 17.774-7.393 21.467-8.677 23.874-8.72.53-.009 1.713.122 2.48.745.648.525.826 1.235.911 1.733.085.498.191 1.633.107 2.52-.963 10.12-5.13 34.677-7.25 46.012-.898 4.796-2.664 6.404-4.375 6.561-3.716.342-6.538-2.456-10.138-4.815-5.633-3.693-8.815-5.991-14.283-9.594-6.319-4.164-2.222-6.453 1.379-10.193.942-.98 17.318-15.874 17.634-17.225.04-.169.077-.799-.297-1.131-.375-.333-.927-.22-1.325-.129-.565.128-9.564 6.076-26.996 17.843-2.554 1.754-4.868 2.609-6.94 2.564-2.286-.05-6.681-1.292-9.95-2.354-4.007-1.303-7.193-1.992-6.915-4.205.144-1.152 1.731-2.33 4.761-3.536Z\"><\/path><\/svg>\t\t<span class=\"wp-block-outermost-social-sharing-link-label screen-reader-text\">\n\t\t\tShare on Telegram\t\t<\/span>\n\t<\/a>\n<\/li>\n\n\n<li style=\"color: #767676; \" class=\"outermost-social-sharing-link outermost-social-sharing-link-whatsapp has-neutral-90-color wp-block-outermost-social-sharing-link\">\n\t<a href=\"https:\/\/api.whatsapp.com\/send?text=How%20to%20Optimize%20Long-Form%20Video%20Transcripts%20for%20SEO%3A%20The%20Wrong%20Way%20and%20the%20Right%20Way%20&mdash;%20https%3A%2F%2Fwww.3playmedia.com%2Fblog%2Fhow-optimize-long-form-video-transcripts%2F\" aria-label=\"Share on WhatsApp\" rel=\"noopener nofollow\" target=\"_blank\" class=\"wp-block-outermost-social-sharing-link-anchor\">\n\t\t<svg width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M 12.011719 2 C 6.5057187 2 2.0234844 6.478375 2.0214844 11.984375 C 2.0204844 13.744375 2.4814687 15.462563 3.3554688 16.976562 L 2 22 L 7.2324219 20.763672 C 8.6914219 21.559672 10.333859 21.977516 12.005859 21.978516 L 12.009766 21.978516 C 17.514766 21.978516 21.995047 17.499141 21.998047 11.994141 C 22.000047 9.3251406 20.962172 6.8157344 19.076172 4.9277344 C 17.190172 3.0407344 14.683719 2.001 12.011719 2 z M 12.009766 4 C 14.145766 4.001 16.153109 4.8337969 17.662109 6.3417969 C 19.171109 7.8517969 20.000047 9.8581875 19.998047 11.992188 C 19.996047 16.396187 16.413812 19.978516 12.007812 19.978516 C 10.674812 19.977516 9.3544062 19.642812 8.1914062 19.007812 L 7.5175781 18.640625 L 6.7734375 18.816406 L 4.8046875 19.28125 L 5.2851562 17.496094 L 5.5019531 16.695312 L 5.0878906 15.976562 C 4.3898906 14.768562 4.0204844 13.387375 4.0214844 11.984375 C 4.0234844 7.582375 7.6067656 4 12.009766 4 z M 8.4765625 7.375 C 8.3095625 7.375 8.0395469 7.4375 7.8105469 7.6875 C 7.5815469 7.9365 6.9355469 8.5395781 6.9355469 9.7675781 C 6.9355469 10.995578 7.8300781 12.182609 7.9550781 12.349609 C 8.0790781 12.515609 9.68175 15.115234 12.21875 16.115234 C 14.32675 16.946234 14.754891 16.782234 15.212891 16.740234 C 15.670891 16.699234 16.690438 16.137687 16.898438 15.554688 C 17.106437 14.971687 17.106922 14.470187 17.044922 14.367188 C 16.982922 14.263188 16.816406 14.201172 16.566406 14.076172 C 16.317406 13.951172 15.090328 13.348625 14.861328 13.265625 C 14.632328 13.182625 14.464828 13.140625 14.298828 13.390625 C 14.132828 13.640625 13.655766 14.201187 13.509766 14.367188 C 13.363766 14.534188 13.21875 14.556641 12.96875 14.431641 C 12.71875 14.305641 11.914938 14.041406 10.960938 13.191406 C 10.218937 12.530406 9.7182656 11.714844 9.5722656 11.464844 C 9.4272656 11.215844 9.5585938 11.079078 9.6835938 10.955078 C 9.7955938 10.843078 9.9316406 10.663578 10.056641 10.517578 C 10.180641 10.371578 10.223641 10.267562 10.306641 10.101562 C 10.389641 9.9355625 10.347156 9.7890625 10.285156 9.6640625 C 10.223156 9.5390625 9.737625 8.3065 9.515625 7.8125 C 9.328625 7.3975 9.131125 7.3878594 8.953125 7.3808594 C 8.808125 7.3748594 8.6425625 7.375 8.4765625 7.375 z\"><\/path><\/svg>\t\t<span class=\"wp-block-outermost-social-sharing-link-label screen-reader-text\">\n\t\t\tShare on WhatsApp\t\t<\/span>\n\t<\/a>\n<\/li>\n<\/ul>\n<\/div>\n<\/div>\n\n\n\n                                                \n<div class=\"wp-block-group aligngrid is-layout-flow wp-block-group-is-layout-flow\" style=\"padding-top:var(--wp--preset--spacing--60);padding-bottom:var(--wp--preset--spacing--50)\">\n<h2 class=\"wp-block-heading is-style-small is-style-small--3\" style=\"margin-top:0;margin-bottom:var(--wp--preset--spacing--40)\">Related Posts<\/h2>\n\n\n\n<div class=\"wp-block-query is-layout-flow wp-block-query-is-layout-flow\"><ul class=\"columns-3 wp-block-post-template is-layout-grid wp-container-core-post-template-is-layout-6d3fbd8f wp-block-post-template-is-layout-grid\"><li class=\"wp-block-post post-18423 post type-post status-publish format-standard has-post-thumbnail hentry category-legislation-compliance\">\n\n<article class=\"wp-block-group p-card-post l-clearfix is-layout-flow wp-block-group-is-layout-flow\" style=\"padding-top:0;padding-right:0;padding-bottom:var(--wp--preset--spacing--40);padding-left:0\"><figure style=\"aspect-ratio:16\/9;width:100%; margin-bottom:0;\" class=\"p-card-post__image wp-block-post-featured-image\"><img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"400\" src=\"https:\/\/www.3playmedia.com\/wp-content\/uploads\/2025\/11\/ada-auditing-budgeting.png\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"person typing on calculator\" style=\"width:100%;height:100%;object-fit:cover;\" srcset=\"https:\/\/www.3playmedia.com\/wp-content\/uploads\/2025\/11\/ada-auditing-budgeting.png 600w, https:\/\/www.3playmedia.com\/wp-content\/uploads\/2025\/11\/ada-auditing-budgeting-300x200.png 300w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/figure>\n\n\n<div class=\"wp-block-group is-layout-flow wp-block-group-is-layout-flow\" style=\"margin-top:0;padding-top:var(--wp--preset--spacing--40);padding-right:var(--wp--preset--spacing--40);padding-bottom:0;padding-left:var(--wp--preset--spacing--40)\"><div style=\"margin-bottom:var(--wp--preset--spacing--10);\" class=\"is-style-category wp-block-tribe-terms\"><ul class=\"wp-block-tribe-terms__list\"><li class=\"wp-block-tribe-terms__term\"><span class=\"wp-block-tribe-terms__link t-category\">Legislation &amp; Compliance<\/span><\/li><\/ul><\/div>\n\n<p style=\"margin-top:0;margin-bottom:0;\" class=\"p-card-post__link wp-block-post-title\">A University Guide to Budgeting and Auditing for ADA Video Compliance<\/p><\/div>\n\n\n<a class=\"p-card-post__link a-link-cover wp-block-read-more\" href=\"https:\/\/www.3playmedia.com\/blog\/ada-video-compliance-budgeting\/\" target=\"_self\">Read more<span class=\"screen-reader-text\">: A University Guide to Budgeting and Auditing for ADA Video Compliance<\/span><\/a><\/article>\n\n<\/li><li class=\"wp-block-post post-15026 post type-post status-publish format-standard has-post-thumbnail hentry category-legislation-compliance tag-accessibility-laws tag-ada tag-blog tag-wcag\">\n\n<article class=\"wp-block-group p-card-post l-clearfix is-layout-flow wp-block-group-is-layout-flow\" style=\"padding-top:0;padding-right:0;padding-bottom:var(--wp--preset--spacing--40);padding-left:0\"><figure style=\"aspect-ratio:16\/9;width:100%; margin-bottom:0;\" class=\"p-card-post__image wp-block-post-featured-image\"><img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"393\" src=\"https:\/\/www.3playmedia.com\/wp-content\/uploads\/2025\/11\/ada-video-requirements-hero-e1762464429188.png\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"person at laptop with judge&#039;s gavel\" style=\"width:100%;height:100%;object-fit:cover;\" srcset=\"https:\/\/www.3playmedia.com\/wp-content\/uploads\/2025\/11\/ada-video-requirements-hero-e1762464429188.png 600w, https:\/\/www.3playmedia.com\/wp-content\/uploads\/2025\/11\/ada-video-requirements-hero-e1762464429188-300x197.png 300w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/figure>\n\n\n<div class=\"wp-block-group is-layout-flow wp-block-group-is-layout-flow\" style=\"margin-top:0;padding-top:var(--wp--preset--spacing--40);padding-right:var(--wp--preset--spacing--40);padding-bottom:0;padding-left:var(--wp--preset--spacing--40)\"><div style=\"margin-bottom:var(--wp--preset--spacing--10);\" class=\"is-style-category wp-block-tribe-terms\"><ul class=\"wp-block-tribe-terms__list\"><li class=\"wp-block-tribe-terms__term\"><span class=\"wp-block-tribe-terms__link t-category\">Legislation &amp; Compliance<\/span><\/li><\/ul><\/div>\n\n<p style=\"margin-top:0;margin-bottom:0;\" class=\"p-card-post__link wp-block-post-title\">Everything to Know About the Americans with Disabilities Act (ADA) and Video Compliance<\/p><\/div>\n\n\n<a class=\"p-card-post__link a-link-cover wp-block-read-more\" href=\"https:\/\/www.3playmedia.com\/blog\/ada-video-requirements\/\" target=\"_self\">Read more<span class=\"screen-reader-text\">: Everything to Know About the Americans with Disabilities Act (ADA) and Video Compliance<\/span><\/a><\/article>\n\n<\/li><li class=\"wp-block-post post-15201 post type-post status-publish format-standard has-post-thumbnail hentry category-dubbing category-subtitling tag-blog tag-video-accessibility\">\n\n<article class=\"wp-block-group p-card-post l-clearfix is-layout-flow wp-block-group-is-layout-flow\" style=\"padding-top:0;padding-right:0;padding-bottom:var(--wp--preset--spacing--40);padding-left:0\"><figure style=\"aspect-ratio:16\/9;width:100%; margin-bottom:0;\" class=\"p-card-post__image wp-block-post-featured-image\"><img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"400\" src=\"https:\/\/www.3playmedia.com\/wp-content\/uploads\/2025\/10\/subs-v-dubs-hero.png\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"couple watching tv\" style=\"width:100%;height:100%;object-fit:cover;\" srcset=\"https:\/\/www.3playmedia.com\/wp-content\/uploads\/2025\/10\/subs-v-dubs-hero.png 600w, https:\/\/www.3playmedia.com\/wp-content\/uploads\/2025\/10\/subs-v-dubs-hero-300x200.png 300w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/figure>\n\n\n<div class=\"wp-block-group is-layout-flow wp-block-group-is-layout-flow\" style=\"margin-top:0;padding-top:var(--wp--preset--spacing--40);padding-right:var(--wp--preset--spacing--40);padding-bottom:0;padding-left:var(--wp--preset--spacing--40)\"><div style=\"margin-bottom:var(--wp--preset--spacing--10);\" class=\"is-style-category wp-block-tribe-terms\"><ul class=\"wp-block-tribe-terms__list\"><li class=\"wp-block-tribe-terms__term\"><span class=\"wp-block-tribe-terms__link t-category\">Subtitling<\/span><\/li><\/ul><\/div>\n\n<p style=\"margin-top:0;margin-bottom:0;\" class=\"p-card-post__link wp-block-post-title\">Subtitling vs. Dubbing: Which is Right for Your Audience?<\/p><\/div>\n\n\n<a class=\"p-card-post__link a-link-cover wp-block-read-more\" href=\"https:\/\/www.3playmedia.com\/blog\/subtitling-vs-dubbing\/\" target=\"_self\">Read more<span class=\"screen-reader-text\">: Subtitling vs. Dubbing: Which is Right for Your Audience?<\/span><\/a><\/article>\n\n<\/li><\/ul><\/div>\n<\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>Time and again, online video publishers hear about the benefits of short-form video &#8211; simple and fun, yet engaging. When video moved online we favored this bite-size format for multiple reasons. Slow bandwidths made it easier to watch shorter videos. Also, from a production standpoint, marketers, media, and businesses were less intimidated by short-form video&#8230;.<\/p>\n","protected":false},"author":19,"featured_media":6760,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[133,16],"tags":[],"industry":[],"resource_type":[92],"class_list":["post-15122","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-captioning","category-video-seo"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.0 (Yoast SEO v26.0) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How to Optimize Long-Form Video Transcripts for SEO<\/title>\n<meta name=\"description\" content=\"In this post, we take you through the best means for publishing your valuable long-form video transcripts to lift SEO.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.3playmedia.com\/blog\/how-optimize-long-form-video-transcripts\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to Optimize Long-Form Video Transcripts for SEO: The Wrong Way and the Right Way\" \/>\n<meta property=\"og:description\" content=\"In this post, we take you through the best means for publishing your valuable long-form video transcripts to lift SEO.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.3playmedia.com\/blog\/how-optimize-long-form-video-transcripts\/\" \/>\n<meta property=\"og:site_name\" content=\"3Play Media\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/3PlayMedia\/\" \/>\n<meta property=\"article:published_time\" content=\"2020-03-13T21:12:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-08-11T15:57:49+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.3playmedia.com\/wp-content\/uploads\/.\/shutterstock_1512027275.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1600\" \/>\n\t<meta property=\"og:image:height\" content=\"1600\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Elisa Lewis\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@3playmedia\" \/>\n<meta name=\"twitter:site\" content=\"@3playmedia\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Elisa Lewis\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"9 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.3playmedia.com\/blog\/how-optimize-long-form-video-transcripts\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.3playmedia.com\/blog\/how-optimize-long-form-video-transcripts\/\"},\"author\":{\"name\":\"Elisa Lewis\",\"@id\":\"https:\/\/www.3playmedia.com\/#\/schema\/person\/07aac1426e59f43a5aab406ee063ede8\"},\"headline\":\"How to Optimize Long-Form Video Transcripts for SEO: The Wrong Way and the Right Way\",\"datePublished\":\"2020-03-13T21:12:00+00:00\",\"dateModified\":\"2025-08-11T15:57:49+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.3playmedia.com\/blog\/how-optimize-long-form-video-transcripts\/\"},\"wordCount\":1796,\"publisher\":{\"@id\":\"https:\/\/www.3playmedia.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.3playmedia.com\/blog\/how-optimize-long-form-video-transcripts\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.3playmedia.com\/wp-content\/uploads\/.\/shutterstock_1512027275.jpg\",\"articleSection\":[\"Captioning\",\"Video SEO\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.3playmedia.com\/blog\/how-optimize-long-form-video-transcripts\/\",\"url\":\"https:\/\/www.3playmedia.com\/blog\/how-optimize-long-form-video-transcripts\/\",\"name\":\"How to Optimize Long-Form Video Transcripts for SEO\",\"isPartOf\":{\"@id\":\"https:\/\/www.3playmedia.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.3playmedia.com\/blog\/how-optimize-long-form-video-transcripts\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.3playmedia.com\/blog\/how-optimize-long-form-video-transcripts\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.3playmedia.com\/wp-content\/uploads\/.\/shutterstock_1512027275.jpg\",\"datePublished\":\"2020-03-13T21:12:00+00:00\",\"dateModified\":\"2025-08-11T15:57:49+00:00\",\"description\":\"In this post, we take you through the best means for publishing your valuable long-form video transcripts to lift SEO.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.3playmedia.com\/blog\/how-optimize-long-form-video-transcripts\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.3playmedia.com\/blog\/how-optimize-long-form-video-transcripts\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.3playmedia.com\/blog\/how-optimize-long-form-video-transcripts\/#primaryimage\",\"url\":\"https:\/\/www.3playmedia.com\/wp-content\/uploads\/.\/shutterstock_1512027275.jpg\",\"contentUrl\":\"https:\/\/www.3playmedia.com\/wp-content\/uploads\/.\/shutterstock_1512027275.jpg\",\"width\":1600,\"height\":1600},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.3playmedia.com\/blog\/how-optimize-long-form-video-transcripts\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.3playmedia.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"How to Optimize Long-Form Video Transcripts for SEO: The Wrong Way and the Right Way\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.3playmedia.com\/#website\",\"url\":\"https:\/\/www.3playmedia.com\/\",\"name\":\"3Play Media\",\"description\":\"Take Your Video Content Global\",\"publisher\":{\"@id\":\"https:\/\/www.3playmedia.com\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.3playmedia.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.3playmedia.com\/#organization\",\"name\":\"3Play Media\",\"url\":\"https:\/\/www.3playmedia.com\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.3playmedia.com\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.3playmedia.com\/wp-content\/uploads\/2025\/07\/favicon_1x-300x300-1.webp\",\"contentUrl\":\"https:\/\/www.3playmedia.com\/wp-content\/uploads\/2025\/07\/favicon_1x-300x300-1.webp\",\"width\":300,\"height\":300,\"caption\":\"3Play Media\"},\"image\":{\"@id\":\"https:\/\/www.3playmedia.com\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/3PlayMedia\/\",\"https:\/\/x.com\/3playmedia\",\"https:\/\/www.linkedin.com\/company\/3play-media\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.3playmedia.com\/#\/schema\/person\/07aac1426e59f43a5aab406ee063ede8\",\"name\":\"Elisa Lewis\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.3playmedia.com\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/1439da97da9b43d5b48d58116be8bcd72d59d6b10e43e00298f39ab94f88eb5f?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/1439da97da9b43d5b48d58116be8bcd72d59d6b10e43e00298f39ab94f88eb5f?s=96&d=mm&r=g\",\"caption\":\"Elisa Lewis\"},\"description\":\"Elisa Lewis is a Senior Marketing Manager at 3Play Media, where she leads content and brand strategy. She is passionate about accessibility, storytelling, and building connections through communication.\",\"url\":\"https:\/\/www.3playmedia.com\/blog\/author\/elisa\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"How to Optimize Long-Form Video Transcripts for SEO","description":"In this post, we take you through the best means for publishing your valuable long-form video transcripts to lift SEO.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.3playmedia.com\/blog\/how-optimize-long-form-video-transcripts\/","og_locale":"en_US","og_type":"article","og_title":"How to Optimize Long-Form Video Transcripts for SEO: The Wrong Way and the Right Way","og_description":"In this post, we take you through the best means for publishing your valuable long-form video transcripts to lift SEO.","og_url":"https:\/\/www.3playmedia.com\/blog\/how-optimize-long-form-video-transcripts\/","og_site_name":"3Play Media","article_publisher":"https:\/\/www.facebook.com\/3PlayMedia\/","article_published_time":"2020-03-13T21:12:00+00:00","article_modified_time":"2025-08-11T15:57:49+00:00","og_image":[{"width":1600,"height":1600,"url":"https:\/\/www.3playmedia.com\/wp-content\/uploads\/.\/shutterstock_1512027275.jpg","type":"image\/jpeg"}],"author":"Elisa Lewis","twitter_card":"summary_large_image","twitter_creator":"@3playmedia","twitter_site":"@3playmedia","twitter_misc":{"Written by":"Elisa Lewis","Est. reading time":"9 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.3playmedia.com\/blog\/how-optimize-long-form-video-transcripts\/#article","isPartOf":{"@id":"https:\/\/www.3playmedia.com\/blog\/how-optimize-long-form-video-transcripts\/"},"author":{"name":"Elisa Lewis","@id":"https:\/\/www.3playmedia.com\/#\/schema\/person\/07aac1426e59f43a5aab406ee063ede8"},"headline":"How to Optimize Long-Form Video Transcripts for SEO: The Wrong Way and the Right Way","datePublished":"2020-03-13T21:12:00+00:00","dateModified":"2025-08-11T15:57:49+00:00","mainEntityOfPage":{"@id":"https:\/\/www.3playmedia.com\/blog\/how-optimize-long-form-video-transcripts\/"},"wordCount":1796,"publisher":{"@id":"https:\/\/www.3playmedia.com\/#organization"},"image":{"@id":"https:\/\/www.3playmedia.com\/blog\/how-optimize-long-form-video-transcripts\/#primaryimage"},"thumbnailUrl":"https:\/\/www.3playmedia.com\/wp-content\/uploads\/.\/shutterstock_1512027275.jpg","articleSection":["Captioning","Video SEO"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.3playmedia.com\/blog\/how-optimize-long-form-video-transcripts\/","url":"https:\/\/www.3playmedia.com\/blog\/how-optimize-long-form-video-transcripts\/","name":"How to Optimize Long-Form Video Transcripts for SEO","isPartOf":{"@id":"https:\/\/www.3playmedia.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.3playmedia.com\/blog\/how-optimize-long-form-video-transcripts\/#primaryimage"},"image":{"@id":"https:\/\/www.3playmedia.com\/blog\/how-optimize-long-form-video-transcripts\/#primaryimage"},"thumbnailUrl":"https:\/\/www.3playmedia.com\/wp-content\/uploads\/.\/shutterstock_1512027275.jpg","datePublished":"2020-03-13T21:12:00+00:00","dateModified":"2025-08-11T15:57:49+00:00","description":"In this post, we take you through the best means for publishing your valuable long-form video transcripts to lift SEO.","breadcrumb":{"@id":"https:\/\/www.3playmedia.com\/blog\/how-optimize-long-form-video-transcripts\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.3playmedia.com\/blog\/how-optimize-long-form-video-transcripts\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.3playmedia.com\/blog\/how-optimize-long-form-video-transcripts\/#primaryimage","url":"https:\/\/www.3playmedia.com\/wp-content\/uploads\/.\/shutterstock_1512027275.jpg","contentUrl":"https:\/\/www.3playmedia.com\/wp-content\/uploads\/.\/shutterstock_1512027275.jpg","width":1600,"height":1600},{"@type":"BreadcrumbList","@id":"https:\/\/www.3playmedia.com\/blog\/how-optimize-long-form-video-transcripts\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.3playmedia.com\/"},{"@type":"ListItem","position":2,"name":"How to Optimize Long-Form Video Transcripts for SEO: The Wrong Way and the Right Way"}]},{"@type":"WebSite","@id":"https:\/\/www.3playmedia.com\/#website","url":"https:\/\/www.3playmedia.com\/","name":"3Play Media","description":"Take Your Video Content Global","publisher":{"@id":"https:\/\/www.3playmedia.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.3playmedia.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.3playmedia.com\/#organization","name":"3Play Media","url":"https:\/\/www.3playmedia.com\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.3playmedia.com\/#\/schema\/logo\/image\/","url":"https:\/\/www.3playmedia.com\/wp-content\/uploads\/2025\/07\/favicon_1x-300x300-1.webp","contentUrl":"https:\/\/www.3playmedia.com\/wp-content\/uploads\/2025\/07\/favicon_1x-300x300-1.webp","width":300,"height":300,"caption":"3Play Media"},"image":{"@id":"https:\/\/www.3playmedia.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/3PlayMedia\/","https:\/\/x.com\/3playmedia","https:\/\/www.linkedin.com\/company\/3play-media"]},{"@type":"Person","@id":"https:\/\/www.3playmedia.com\/#\/schema\/person\/07aac1426e59f43a5aab406ee063ede8","name":"Elisa Lewis","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.3playmedia.com\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/1439da97da9b43d5b48d58116be8bcd72d59d6b10e43e00298f39ab94f88eb5f?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/1439da97da9b43d5b48d58116be8bcd72d59d6b10e43e00298f39ab94f88eb5f?s=96&d=mm&r=g","caption":"Elisa Lewis"},"description":"Elisa Lewis is a Senior Marketing Manager at 3Play Media, where she leads content and brand strategy. She is passionate about accessibility, storytelling, and building connections through communication.","url":"https:\/\/www.3playmedia.com\/blog\/author\/elisa\/"}]}},"_links":{"self":[{"href":"https:\/\/www.3playmedia.com\/wp-json\/wp\/v2\/posts\/15122","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.3playmedia.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.3playmedia.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.3playmedia.com\/wp-json\/wp\/v2\/users\/19"}],"replies":[{"embeddable":true,"href":"https:\/\/www.3playmedia.com\/wp-json\/wp\/v2\/comments?post=15122"}],"version-history":[{"count":0,"href":"https:\/\/www.3playmedia.com\/wp-json\/wp\/v2\/posts\/15122\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.3playmedia.com\/wp-json\/wp\/v2\/media\/6760"}],"wp:attachment":[{"href":"https:\/\/www.3playmedia.com\/wp-json\/wp\/v2\/media?parent=15122"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.3playmedia.com\/wp-json\/wp\/v2\/categories?post=15122"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.3playmedia.com\/wp-json\/wp\/v2\/tags?post=15122"},{"taxonomy":"industry","embeddable":true,"href":"https:\/\/www.3playmedia.com\/wp-json\/wp\/v2\/industry?post=15122"},{"taxonomy":"resource_type","embeddable":true,"href":"https:\/\/www.3playmedia.com\/wp-json\/wp\/v2\/resource_type?post=15122"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}